18th Century British Literature Quiz Review Flashcard

18th Century British Literature Quiz Review

Bose, Marketing Paper essays

Bose, Marketing Paper essays Bose is the most technological and scientific speaker produced on the market right now. The company, Bose has been around for awhile producing excellent sound systems for homes and cars. Bose has conducted an extreme amount of research on the quality of sound and speakers made around the world to set them selves for ahead of every other manufactures. Their Website, www.Bose.com, is extremely easy to remember. Bose website is pretty technological and requires a certain browsers' plug-in to get to certain parts of their website. Bose gives you their plug-in for free and shows you how to download and install it. With people moving into the twenty- first century computers and online shopping are going to be the wave of the future. Shopping on Bose website makes in easy and they have lower price than what you would get at a retail store. You are able to search for whatever speaker system you desire; all the way from computers, to home theater systems. You dont have to become a membe r to shop on Bose website either, like some other online stereo sites make you do. Target Market = the target market for Bose is more for the middle class and up. The product that Bose offers is high quality sound system equipment; all the way from home theater systems, automobile speakers to computer surround sound. Their web page is set up as a very technological site, meaning that their product is of high quality and a little bit more expensive than if you were to go to Wal-Mart looking for a stereo system. You can see some promotional effort with their car stereo system. Bose uses certain cars like Acura, Audi, Cadillac, Chevrolet, GMC, Infiniti, Mazda, Mercedes-Benz, Nissan and Pontiac to help the target market see where they range. I think the age group that Bose is trying to reach is of an older group starting at nineteen and up. Every one listens to something and they love to listen to it on a good quality sound system. In my opinion,...

Global Operations Management Research Paper Example | Topics and Well Written Essays - 750 words

Global Operations Management - Research Paper Example 334). Other issues are clearly disclosed by Fisher (2003) as: â€Å"whether globalization results in unfair labor practices in developing countries; whether globalization damages the environment; whether multinational corporations have become too powerful to the detriment of developing country citizens and governments; whether globalization gives rise to tax competition that undermines the capacity of governments to raise revenues and thus to provide necessary services to their citizens; whether intellectual property protection is damaging the health of developing country citizens† (p. 7). Political issues include government regulations imposed on foreign organizations including policies on deregulation, risks faced from local violent groups and insurgents, level of organized crime and terrorist activities in the host foreign country. 2. Explain what cultural barriers and diversity issues are commonly encountered by international/multinational (MNC) and global organizations. C ultural barriers and diversity issues are commonly encountered by international/multinational and global organizations for the reasons that each country has developed its own set of values, traditions, cultural norms and beliefs that could be significantly different from the home country. For instance, Japan and Germany have different cultural mindsets and practices that have been ingrained in the general population since the beginning of time. Operating in Japan or Germany should therefore necessitate orienting oneself on cultural disparities and business practices to ensure that expanding to these countries would not compromise, intimidate, impose oneself and run contrary to the people’s beliefs and value system. As emphasized by Firoz, Maghrabi and Kim (2002), â€Å"theoretical reasoning and statistical analysis revealed the four main dimensions on which country cultures differ. They were labeled Power Distance, Uncertainty Avoidance, Individualism, and Masculinity† (p. 32). 3. Why has diversity become such an important topic in the international arena? Diversity has become such an important topic in the international arena because in order for global organizations to effectively operate in a foreign country, the barriers to effective operation must be addressed: language and communication barriers, business ethics, value systems (religion), business practices, and external factors that impinge on the expanding organization. Due to diversity in culture, there could be significant differences in cultural norms, values and traditions that could not simply be imposed on the host country. 4. What can occur when issues related to multiculturalism and diversity are ignored in an international company? If these are not effectively and appropriately addressed, the risk of failure is increased. There would be eminent problems in communication, in expecting that policies and procedures would simply be adhered to or followed, and in imposing one’s normal way of doing things on another culture that has been accustomed to a different way of doing business or a way of life. 5. Describe at least 2 political and 2 economic issues that may arise during global expansion and proposed methods of addressing them. The political issues that may arise during global expansion are: (1) barriers to entry and (2) political upheaval.

Employee Relations in Marks and Spencer Case Study

Employee Relations in Marks and Spencer - Case Study Example However, with fast technological developments and greater linkages between various countries around the world, there was greater competitiveness in the retail sector thus creating a need to adopt less adversarial approaches to employee relations. The Company realised that they had to engage their employees a little more. This led to some of the present staff management practices adopted by the company. The company has tried instituting some sound principles within management but there are still certain problems here and there. (M&S, 2007b) In the past, there were no cases of Sunday trading. Workers in the retail sector counted on the fact that their work arrangements did not necessitate additional efforts. However after introduction of Sunday trading in the UK, there was a need for all retail companies to adjust their employee schedules to suit this change. Marks and Spencer was no exception; in response to this change, it created flexible hours for its employees so that it could allow employees to balance their social life with their careers. In the early nineties, most workers within the retail sector used to work for a period of thirty six to thirty eight hours per week. In Marks and Spencer, eighty percent of their employees used to comply with this rule. But currently, most workers need to put in more hours in order to meet demand. M&S have adjusted to this through employment of more workers and through better employee schedules. (Mellahi et al, 2002) Trade Union Actions The TUC is one of the most influential bodies in the United Kingdom especially when it comes to protecting workers rights. Marks and Spencer has had to watch out for the activities and protests conducted by some trade Unions. One such example occurred in the year 2001. Marks and Spencer has opened up some stores in different parts of the world including France. The Company had made the decision to close all the stores in Europe and halt operations immediately. This was one of the most controversial issues the retail giant has ever faced. In a speech made by the TUC General Secretary, the Union highlighted the fact that Marks and Spencer were not really faced with financial difficulties in those operations. The Union also asserted that the closures were simply and endeavour by the organisation to impress City sentiments rather. They believed that the company was not really concerned with issues surrounding profit making. TUC also said that they were trying to protect foreign worker's rights in general. Marks and Spencer tends to export their bad employment practices into other countries. The Trade Union brought to the forefront the issue of complacency prevailing in M&S stores. The Company had not been very considerate at some stage in their firing and hiring processes. These practices are quite common in the UK despite their notoriety. But in some European countries like France, these employment practices are quite unlawful. The trade Union spoke about how M&S has been sacking employees without notice in those countries and how it faced the full arm of the law. (Storey et al, 2005) TUC advocated for more dialogue and consultations between employees and employers at all times and not when issues have spiralled out of control. The actions of this trade Union and others have caused M&S to change some of its employment practi

Paper discussing how Langston Hughes' poetry provides a critique of Essay

Paper discussing how Langston Hughes' poetry provides a critique of relations between blacks and whites in the U.S. Based on poems I will upload - Essay Example In his essay, "The Negro Artist and the Racial Mountain," Hughes presents his views about writers and poets’ loss of racial pride stating that "no great poet has ever been afraid of being himself" (http://www.poemhunter.com/langston-hughes/biography). He continues to declare: There is an obvious distinction and a distance between the blacks and the whites in the poems of Hughes. For instance, in â€Å"The Negro Speaks of Rivers† (Meyer, 2002, p. 912), the persona speaks of his racial pride as part of humanity This significance to humanity and civilization is also reflected in â€Å"Negro† (p. 916). The very title itself is a proud affirmation of the persona’s dark skin. Stanzas 2-5 speak of the blacks as slave, worker, singer, and victim. As a slave, the black works for the whites in base positions as cleaner of the steps and boots. These are two terms that imply very low and humbling tasks. As a worker, he tells with pride that great structures and buildings could only be erected because of the blacks. As, a singer, he is allowed to voice out and express his misery. Finally, as a victim, he shows how he is tortured and killed by the whites. â€Å"Danse Africaine† (p. 917) talks of the rhythm of the beating of the tom-toms and the dancing of a veiled girl. This speaks of the African culture. Upon hearing the beat and the rhythm, the true blood of the blacks is stirred (lines 5 and 15). This stirring may speak of an awakening to get into action whether to fight or stand up for some important thing. This stirring may be alarming if the whites stay off-guard. Further, this may imply that too much discrimination may result to revolt. These lines imply being able to freely express one’s self in the open (â€Å"In the face of the sun†). This further illustrates how the blacks are hidden in the dark or are marginalized. Moreover, there is a positive description of the blacks in the following lines: Another

A Small Business Manager as A Leader

A Small Business Manager as A Leader Outline In the 21st century era, small and large, private and public businesses are all aiming towards economic growth. However, this growth has slowed following emergence of unprincipled leaders whose main aim has been satisfaction of individual needs as opposed to their employees and customers. With such unethical practices, it is obvious that a strong impact has been witnessed in economic growth, which boils down to declining capital investments and unemployment for small businesses. Emergence of economic uncertainty can be traced back to WorldCom and e-business sector failure (Luthans, Luthans, Hodgetts, Luthans 2001)1 . Before the famous 9/11 attack, United States economy was already declining following increased unemployment and reduced consumer spending. This condition was further worsened by the 9/11 attack that resulted in increased uncertainty in economic change (Shaw Shapiro 2002)2. These changes have challenged the need for leadership and management at all levels of business fo cusing on ensuring nothing but absolute success. For leadership and management to achieve these roles, there is need for redefinition from the commonly held perspective. Management and leadership are two terms that are commonly and differently used in small businesses and importantly in rejuvenating a dwindling economy. To some people, these terms are seen as synonyms and hence used frequently and interchangeably. From other perspectives, these words are perceived as two different business approaches. Those identifying these terms as extremes maintain the possibility of an individual being a bad manager and good leader simultaneously. Others have resided somewhere between the terms insisting that while management and leadership inherently presents two different business approaches, it is possible to navigate in both positions for a successful business. In modern business environment, businesses whether small or large- will importantly require effective managers and effective leaders if any operation is going to be regarded as successful. While some perspectives argue that their contributions to organizational success vary, it is conclusively understood that management and leadership will apparently contribute positively towards any business success. For the purpose of this article, management and leadership are understood differently. Whether utilized simultaneously or differently, many businesses will give a precise testimony of significant impacts that leadership and management have on any successful business. Therefore, the main objective here is not to evaluate how the two terms vary, but rather how they contribute to success of small business. This essay will hence understand the fundamental characterizations of management and leadership, the components of effective leadership and management in small scale businesses and thei r underlying theoretical perspectives. Ideally with appropriate training, it is possible for managers and leaders to develop a successful small scale business. Leadership versus management In any small scale business, adopting an entrepreneurial spirit is perceived as critical for economic growth, enterprise growth, and overall nation wellbeing. Therefore in these entrepreneurs, the passion is motivated towards ensuring development of businesses that will outline success. As this business is continually natured, the aim is providing the best services and products at friendly prices that can easily be afforded by their customers. Therefore, without even contemplating on what constitutes leadership and management, business developers embark on a journey that is entirely perceived to be geared towards the overall goal. Ironically, these business leaders or managers hardly possess appropriate expertise, background, and desire of managing their businesses in a strategic manner. Leadership and management are important for success and hence if undermined, these businesses are likely to eventually fall or fail to achieve the overall objectives (Kouzes Posner 2007)3. Kouzes and Posner (2007) understand leadership as a process that enables a group member to influence fellow members towards achieving a common goal. Further, the same authors explain that while indeed there exists various leadership styles, there are particular leadership components that will inherently exist in all these definitions. These varying definitions will undeniably agree that leadership is a process; it incorporates influence, involves attainment of a well labeled goal, and occurs in a group context. Hence, regardless of how leadership is operationalized, these aspects will undeniably play a contributing role in the utilized theory and definition of leadership. From a different perspective, Kouzes and Posner (2007) argue that management is understood from varying definitions. Conversely, this does not imply that both management and leadership roles cannot be held by one individual, but management is perceived to follow a definition quite different from leadership. Management definition incorporates supervisory, administrative, and executive direction of an organization or group. Therefore, management and leadership are perceived to share numerous similarities. For instance, going by the understanding of Gordon and Yukl (2004), both leadership and management are ways of impacting influence and collaborating with people for achievement of the overall goal. However, management and leadership fields can also be observed to be different. In Kotlers leadership theory, leadership is an old concept that has been employed in business for many centuries. Management on the other hand is a concept that has been developed over the last 100 years as a result of industrial transformation. Kotlers perspective is undeniably shared by many scholars when it comes to understanding leadership and management. For instance, according to theorists Nanus Bennis as qtd. by Gordon Yukl (2004), management is perceived to be an approach through which activities are accomplished in such a way that routines can be mastered. Leading hence implies influencing others and development of a vision through which change may be enhanced. Rost (Chemers, 2002)4 on the other side understands leadership as a relationship with multidisciplinary influence while management is perceived to be authoritarian leadership that is lined towards one direction. Chemers (2002) adds that leadership and management are two different business approaches that should be h andled by different individuals. Moreover, an overlap exists in the two fields. For instance, when management activities are aimed at assisting employees to achieve organizational goals, this form of management is observed to be operating under leadership. As the leaders are involved in features such as organizing, planning, controlling, and staffing, they are observed to be operating under management. This is a simple indication that these two aspects will undeniably involve interchanging and similar roles and hence can hardly be fully isolated. Literature review In the United States, a larger section of economy is mainly centered on small businesses. In small businesses, leaders have used various approaches that have been employed to enhance organizational positioning in such a way that these business objectives and goals can be achieved (Howard, 2006)5. Based on the fact that economic condition has been a major concern, this market has witnessed a rapidly changing demand for small business. According to Pellerins (2007) perception, small businesses are individually owned and operated, hence hardly dominate in their field of operation. The last three decades have seen United States, among other global nations, witness a dominant development of small businesses (Kuratko, 2007)6. These small businesses have, in United States, resulted to the GDP growth by more than half, serving as a main source of job creation through incorporation of more than 50 of the workforce. Therefore from studies, it is apparent that when it comes to the economic growth, small businesses are hardly detachable. From the United States Census (2005) statistics, 13.3 million United States organizations were registered as small scale businesses by the year 2004. The small business increase has come as a boost to economic growth and as a means of employment creation. Growth in small businesses has been linked to economic improvement and most importantly creation of new employment. According to Kurakto (2007), small business growth has been attributed to increased competition, profitability, and well framed organization goals. In order for these achievements to be enhanced, Kurakto (2007) has noted the importance of effective leadership. However, this has not always been the case because as earlier highlighted; poor leadership is inherent in many small businesses. Beaver (2003) and Perry (2001)7 affirms that one of the reasons for failure in much small business is simply because of poor leadership. Based on this understanding, Gordon and Yulk (2004) have mainly targeted their reteach in understanding important leadership skills that affect small scale environment. More than two decades ago, Beaver (2003) analyzed 200 small scale businesses that had recorded bankruptcy. From the study, it was clearly observed that the main reason behind failure of small business was management neglect, and lack of knowledge on leadership. Therefore, if these small businesses have to be successful, it is important to incorporate leadership styles. As Pellerin (2007) observes, the rate of failure in small businesses is high. This author observes that by the end of the third year, the rate of failure hits more than 62% in many small businesses. However, this study does not incorporate another burning issue: management incompetence. Scheers and Radipere (2007) add that within the first ten years of business operation, 90% of small business fail. These authors strongly agree that failure in these businesses is mainly caused by poor skills in management and leadership. As a result, for any economy to be successful, small business have to be competitive and productive (Beaver 2003)8. For any economic growth, the central role of small businesses can hardly be undermined. For these businesses, leadership and management skills should be understood as main steps towards increased returns. These skills are well incorporated in different theoretical perspectives. From various authors, leadership has been understood differently although th ere is a common agreement in these varying perspectives. Leadership has always been perceived to be a process through which one person is able to support and aid others to accomplish common tasks. Through leadership, a way is created through which contribution is enhanced by ensuring that extraordinary things are implemented (Pellerin 2007). In addition, if these leaders have to be successful, they should importantly portray internal control locus. Charismatic leadership Charisma in leadership is highlighted and defined in numerous ways. It is however perceived to be an exemplary character that is natured in an individual person. According to Kouzes and Posner (2007)9, charismatic leadership is perceived as a behavioral inclination of leaders that result in development of exceptionally strong relationship between leaders and their followers. For these charismatic leaders, Robbins and Coutler (2003) has highlighted three exceptional leadership characteristics which are; expression of high confidence, strong convictions, and dominance in their beliefs. The same authors also add that these charismatic leaders should be able to demonstrate optimism, determination and confidence, and collective ability of accomplishing mission and realizing the vision. These authors arguably add that these leaders are also required to engender trust as well as the ability to take personal risks to prove that their approach is indeed justified. Therefore, there is a high l ikelihood of charismatic leaders focusing to develop a clear and distinct group. Charismatic leadership has a high likelihood of being found in emerging and struggling small businesses than in stable and successful organizations. Emphasizing on the importance of this leadership, Kouzes and Posner (2007) have highlighted five important attributes that must be found in any leader to be categorized as charismatic. They are: (1) Articulation and vision; (2) Sensitivity to the needs of employees; (3) Personal risk taking; (4) Sensitivity to the business environment in which the business is operating; and (5) Execution of progressive behavior. Schermerhorn (2005) has summarized charismatic leaders as leaders or managers who are capable of sparking a sense of belonging towards the business. In addition, these leaders have been able to inspire their employees towards a direction in which organizational objectives and goals may be achieved (Schermerhorn 2005)10. Transformational leadership According to Pryor et al. (2007)11, transformational leaders are able to impact movement and change in their organization. Such leaders are able to seek ways of altering the prevailing structure while ensuring that people are continuously convinced to support new responsibilities and vision. For the excellent transformational leaders, power and authority is utilized as motivational and inspirational tools to the people they follow and trust. This leadership is hence able to provide energy producing characteristics through which new changes are likely to be generated in a business. Furthermore, these leaders are capable of motivating followers to transcend their individual interests for other combined purposes while at the same time ensuring that these followers are assisted to increasingly satisfy their individual needs. Pryor et al. (2007) have revealed inner transformational leadership characteristics in small business. These characteristics are highlighted to be inclusive of hones ty, integrity, and personal values. These characteristics are positively influential to the leaders behavior. For effective performance, a major ingredient is connection of transformational leadership with life experiences. This inner connection is combined with the resulting behaviors do develop external behaviors through which a business is transformed. For instance, a group vision is produced by a sense of personal involvement. Management models Conventionally, small businesses have been seen to have a low likelihood of utilizing strategic management models in comparison to large organizations based on a number of reasons. They are: (1) Small businesses are in most cases owned at the family level; (2) The leaders in small businesses are in most cases focused on daily operations thereby paying minimal-if any- attention to strategic management systems and management models; (3) Small businesses are mainly less endowed in financial resources that can comfortably be utilized in improving business performance through training; and (4) Competitors at their levels apply similar business approaches, without incorporation of any managerial models and implementation of systems through which improvement can be enhanced. Additionally, entrepreneurs involved in development of small business are hardly interested in development of procedures and processes. On the other side, large organizations obviously incorporate people with a clear understanding of management models by the time they have completed their studies in colleges. Moreover, these organizations have large amounts of finances that can resourcefully be allocated to training. Large scale businesses compete with large business opponents that are competitively and strategically driven. Strategic management approach This approach was initially developed by Toombs, White, and Pryor (1998) with a perception that small scale business leaders or managers incorporate strategic management elements in their business. This ideal incorporates the SWOT analysis together with the vision, mission, objectives, goals, values, competitive advantage, critical success factors, measurement, and feedback. Various theorists strongly insist that strategic management is an important aspect for a small business targeting enhancement of quality initiatives. Numerous authors have mostly insisted that as a result of incorporating various business theories, models, standards, tools, strategies, surveys, and training, it becomes possible for small businesses to be improved. These theorists mainly insist on the need for integrating quality initiatives into the organizations strategic management (Pryor et al. 2007)12. As a way of creating additional emphasis on this point, Chemers (2002) explain that total quality management must be linked to the strategy of a business because most strategies incorporate goals. Chemers also adds that TQM must be guided by a senior team in management and project selection must be based on their importance when it comes to achieving success in a business. Robbins and Coulter (2003)13 supports the perception above. However, they argue that customer impact must be integrated with strategic management as a way of achieving the desired results. Model While strategic management theory is perceived to be a model that should be incorporated by business leaders for long term success and survival, this model hardly incorporates the 5Ps model that was established by Pryor (1998)14. The strategic management model and strategic direction establishment is perceived to be incorporated in one of the five rudiments that should importantly be adopted to enhance a business success. For pneumonic purposes, this business approach has mainly been referred to as Purpose. The remaining elements are performance, people, processes, and principles. The 5Ps model is perceived to have some elements that are similar to those found in strategic management model that has earlier been examined. However, these elements have additional importance besides their individual importance. Moreover, their alignment is perceived to be equally important. Business leadership approaches Trait approach to leadership Trait approach is developed from great man model as an approach through which key characteristics can be identified for successful leaders. This approach is centered on the perception that through this approach, it is possible for leadership approaches to be isolated. Therefore, individuals possessing such traits can be selected, recruited, and installed into the positions of leadership. This theory has resulted in development of numerous traits. After numerous years characterized with continuous research, it is apparently hard to identify consistent traits. Although some traits have been found in various studies, these studies results have been inconclusive. It is possible for some leaders to possess certain traits. However, in case these traits are not present in an individual, this is not sufficient reason to disqualify such a person as a leader. In order to qualify an individual as effective leader, various traits should be processed. Nevertheless, there is a high likelihood of s ome traits to be more frequently observed than others. Some of the commonly observed traits in an effective leader are inclusive of friendliness, technical skills, task motivation, supportiveness to group tasks, emotional control, social skills, intelligence, and general charisma. Behavioral leadership The trait studies results were not conclusive. The inconclusiveness is based on the perception that it is hard to measure traits amongst other things. For instance, it is hard to measure such traits such as integrity, diligence, loyalty, and honesty. This inconclusiveness is what has challenged development of behavioral model. In this model, the focus is based on human relationships alongside performance and output. In McGregors theory Y and theory X managers, it is observed that an average individual is more likely to develop an inherent work dislike and will make all efforts possible to avoid working. In theory X, it is observed that this individual characteristic is highly likely to provoke the need for controlling, coercing, or even threatening individuals if they are to be encouraged to make efforts required for organizational goal achievement. Theory X is also based on the perception that an average individual highly prefers being directed as a way of avoiding responsibility. In theory Y, the managers believe that mental or physical effort expenditure is as natural as rest and play. In addition, the managers believe that employees are likely to exercise self-control and self-direction as a way of achieving the objectives that define their commitment. Moreover, the ability of exercising high level of ingenuity, imagination, and creativity in organization problem solution is widely (as oppos ed to being narrowly) disseminated in the people and human being potentials. From this theory, it is possible to conclude that theory X leader is more drawn towards an autocratic approach while theory Y leader is more drawn towards a participative style. In the managerial grid, developed through collaboration of Jane Mouton and Robert Blake, the focus has mainly been drawn to managers, employees (people), and task (production) orientation together with a combination of concerns between these two limits. Mouton and Brake model therefore suggest that team management, a major concern to production and employee, is the most effective leadership approach. Situational or contingency leadership approach to business Even as behavioral model is likely to assist management in a business when it comes to development of a specific leadership behavior, little guidance is given in understanding the constituents of effective leadership in varying situations. Undeniably, most modern researchers conclusively agree that indeed there exists no one appropriate leadership style for every manager under all settings. Therefore, development of contingency models was aimed at indicating that the utilized style is dependent upon such aspects as the people, the situation, and business among other surrounding variables. In contingency approach, it is understood that there hardly exists one specific approach through which managers can be able to lead. As a result of situations, varying leadership requirements are likely to be created for a leader. For this leadership situation, the solution is dependent on the factors affecting the situation. For instance, in a high routine environment characterized with repetitive tasks, a comparatively directive management approach it likely to yield best results. However, a more participative approach will be required in a dynamic environment. Building a successful business According to Howard (2006)15, business performance is perceived to be a multifaceted construct incorporating customer, operational, and financial oriented performance domains. The non-financial measures are inherent in Howard study. This performance measurement approach is incorporated as a result of limitation connected with small businesses financial data measurement. The satisfaction of the owners through performance of business is perceived to be one significant success indicators. Small business success is defined as performance level equal to or exceeding the firms owner expectations. The indicators that have mainly been employed in performance measurement are: profitability, annual earnings, and return on investments. Standards of a small business The small business standards have been developed by Chartered Quality Institute (CQI) (2007) in collaboration with the management consultants. This is a business model that is perceived to be important for managers targeting continuous growth in their business. Designing of the small business standards is aimed to be utilized in various investments that include small and medium size businesses, and micro businesses (CQI 2007). In the places where management term is utilized to imply micro business, it is likely to imply the proprietor. In the standard business model, there are nine main sections: (1) Customer care; (2) Business reviews; (3) Employees and staff; (4) management responsibility; (5) suppliers; (6) processes and work environment; (7) Correction and prevention of services complications; (8) Records; and (9) Documentation. While the standard is mainly perceived to be simplistic in comparison to the 5Ps model and Strategic management model, it incorporates numerous small bus iness management key ingredients. Therefore for small businesses, it is likely to be a good starting point as the business moves towards management and improvement of its organization (CQI, 2007)16. In relation to the small businesses standards application, one British Standards Institute website has observed that it is possible for real business standards to be achieved by small scale businesses. If this approach is well utilized, it hence has a high likelihood of resulting in: (1) elimination of inefficiencies witnessed when it comes to allocation of already limited resources; (2) improvement of marketing speed and risk reduction; and (3) enhancement of an effective competition with bigger businesses (British Standards Institute 2007)17. From the general leadership perspective, it is apparent that indeed success or failure in results production will mainly depend on leaders character. For these leaders to be viewed as effective, they have to be viewed as essential for the business success. However, the achievement of organizational success will not depend on adoption of similar leadership styles in all organizations. Nonetheless, these leaders will have an influential role on how the organizational goals are to be achieved by the employees in the organization. For this to be enhanced, small business leaders will require advanced understanding of the leadership styles to portray progress and development in achievement of organizational objectives and goals. With small business research, these leaders will be provided with understanding of leadership activities that are necessary for specific position if achievement of organizational objectives and goals is to be enhanced. These businesses will hence have to establish working environment for their business; this will be enhanced through leadership style. For organizational effectiveness, leadership will obviously have an important role. If employee empowerment will not be fulfilled in these organizations, there will be a high likelihood of employee dissatisfaction that will undeniably divert from achievement of organizational objectives and goals. Therefore, if a healthy working environment has to be maintained in these businesses, leadership should play an integral role. Conclusion The theoretical underpinnings evaluated in this article clearly demonstrate need for robust leadership existence in any small business. The failure of these businesses is indeed due to failure to adopt the necessary and fundamental requisites of a successful organization; effective leadership and management skills. This essay is very relevant; for instance in the current economic conditions that desperately require an influential intervention. Leadership hence should be trailed towards ensuring employee satisfaction and effectiveness as a way through organizational success and profitability will be enhanced. Consequently, robust leadership will eventually affect the success and profitability of small business. The way through which this will be enhanced is through incorporation of leadership and management theories analyzed in this essay. These leadership and management hence need to be employee motivation towards adaptation of organizational vision and mission. References 1(Luthans, Luthans, Hodgetts, Luthans 2001) 2(Shaw Shapiro 2002) 3(Kouzes Posner 2007) 4(Chemers, 2002) 5(Howard, 2006) 6(Kuratko, 2007) 7 Beaver (2003) and Perry (2001) 8(Beaver 2003) 9 Kouzes and Posner (2007) 10 Schermerhorn (2005) 11 Pryor et al. (2007) 12 White, and Pryor (1998) 13 Robbins and Coulter (2003) 14 established by Pryor (1998) 15 According to Howard (2006) 16(CQI, 2007) 17 (British Standards Institute 2007)

Epic of Beowulf Essay -- Beowulf Poem Poet Poetic Essays

Beowulf The epic poem Beowulf is a story of heroes and monsters, good and evil. The poem tells about the accomplishments and deeds of a legendary Geatish hero who first rids the Danish kingdom of Hrothgar of two demonic monsters: Grendel and Grendel's mother. Later in the story, Beowulf meets a dragon, kills it with the help of Wiglaf, but dies of wounds. No one knows who wrote Beowulf. It was not really written in the way that literature is written now. It is an epic poem, meant to be spoken aloud, very few of them were ever written down, and very few of them survived into modern times. Known as the first poem of the English literature, Beowulf is the major literary monument of Old English literature and of Anglo-Saxon England. The original work was written around the year 1000. The myth that Beowulf embodies has captured the modern imagination and placed the poem among the masterpieces of world literature. The poem documents the values, questions, and attitudes of the time and explores themes that are still engaging and fascinating. Beowulf is the oldest known piece of literature in English. Main Characters Of The Play Beowulf: The title character and hero. He is first the prince of the Geats and becomes their King. He is often referred to as the son of Edgetheow. Hothgar: The old, once great King of the Danes whose hall, Heorot is attacked by Grendel. Grendel: The monster who attacks Heorot. He attacks Heorot because he is jealous of the friendships and happiness of the Danes. Grendel's Mother: Has no name of her own. She is a monster and gives Beowulf just as difficult fight as her son does. The Dragon: The enemy that finally kills Beowulf. It guards a great tresuarehoard, and when... ...be different. Mothers and fathers will weep again for their dead children. The black raven, the wolf and the eagle will find a feast on the battlefield. The Geats will be people wandering without a homeland once our enemies come in upon us.' It appears that Beowulf's death signals the end of the Geatish people and the glory they won during Beowulf's reign. Works Cited: The Norton Anthology New York, London: W.W. Norton & Company R.D. Fulk (1991). Interpretation of Beowulf: A Critical Anthology Indiana University Press Harold Bloom (1987). Beowulf: Modern Critical Interpretations New York: Chelsea House Publishers Stanly B. Greenfield (1982). A Readable Beowulf Southern Illinois University Press Donald K. Fry (1968). The Beowulf Poet Englewood Cliffs: Prentice-Hall, Inc. George Clark (1990). Beowulf Boston: Twayne Publishers

Marketing Strategy in ecommerce industry

IntroductionTechnological development has led to formulation of quite a number of strategies aimed at elevating marketing in line with the current electronic age. Amazon and eBay provide us with a perfect example to the extent to which e-commerce can help in the continued growth of business. In the traditional marketing strategy, the model used is the Four P’s model. That is, there has to be product, place, price and promotion. The commodity offered on the market to attract attention or intended to be offered for acquisition is the product. When you have your product you must also have the platform which will act as the venue of meeting between the targeted client and the product in question.The value attached to the product and which is the target channel to the generation of revenue is the price. The price attached or tagged on the product need not necessarily be the price at which it is sold. This is because the process of selling is subject to many constraints, bargaining being one of them. Customers or targeted customers need information about the product, its characteristics and distinguishing features in order to make their purchases. Promoting the product therefore helps in ensuring that this role is played. It ensures awareness of the product by the potential customers. It is done in several ways. Advertising is one of the ways through which this promotional activity is carried out.The model applied in e-commerce strategy is more complex than what we have discussed above. However,   Ã‚  it is good to also note that it is very essential; that both traditional model and this advanced model be fused together in order to create a smooth transition without leaving a hanging gap. According to Allen and Fjermestad, integrating the new strategic frameworks with the traditional marketing model a more thorough framework can be developed.Due to great expansion that has been seen in the area of internet use, which means that the number of internet users h as immensely increased, there is need to come up with a model that can serve the needs of all these customers so that businesses do not lose the goodwill of the very customers whose satisfaction the existence of the business depends on. If the satisfaction of the customers is not assured then the business can be sure to lose their confidence yet it is fundamental that the business reassures every customer of satisfaction. In fact, information apart from providing awareness, it is a product on its own.   It is therefore important to examine the problems that the e-commerce faces by critically looking at the marketing mix. In addition the four P’s do not lose meaning but rather the gain meaning.Data requiredAs we have indicated above, data is a product on itself in addition to being a means of creating awareness to the benefit of a given product offered by a company. The product can either be a service or a good. Companies in need of obtaining data through quick online connec tion need to license eBay Market Data. After licensing eBay Market Data, they can access AERS (Advanced Economic Research Systems) data services online. Companies can get online quickly with time tested search technologies that produce correct analysis using the most efficient techniques possible. Before we look into the kind of data a company would need it is good to understand the setting in which the data will be situated.Allen and Fjerstand go ahead to state that the development in technology has allowed the information about the product or service to be separated from the product or service itself (Allen and Fjerstand). This, they say, has three elements: content, context and infrastructure. Content is what is being sold and could be information, service or a physical product.Context is how the product is presented for exchange. This method of presentation is vital to winning the consumer loyalty. Once the consumer loyalty is won, there is assurance of large and similar transac tions taking place. Infrastructure on the other hand is the way in which the buyer and the seller are brought together in order for the transaction to be executed.There is need to understand that mentioning marketing we must have two kinds of information. We must have consumer information and product information. Therefore the data required falls under the two categories of information. The consumer has to be equipped with the full information about the product before making good the urge to purchase. In addition, the fact that the whole process internet selling is quite intangible increases the risk involved. The seller also needs to have information about the buyers. It is important that the seller understands the location of the customer, preferences and tastes. The customer will also need to know about shipping, physical features of the product on offer.Location of the dataAdvanced Economic Research Systems provide a wide range of data systems which in turn provide location for access of data. The following are some of the data systems that can act as location for data.eBay Category Structure Lookups eBay Smart Search Technology eBay Demographics Data Systems eBay Market Research (Customized Reporting) eBay Shipping Data Systems The method used to inquire about the information is just a click on the mouse and the navigator takes you to the required center.Analysis of the dataIt is vital that correct information is gathered concerning the customer or the product. If this is not done, there is possibility of collecting the wrong information thereby either buying the wrong product or providing buyers with the wrong product. Coming up with a comprehensive marketing is a challenge which has several advantages that give a strong of go on.It allows reduced warehousing by the companies thereby reducing storage costs and holding costs and reduced inventory costs due to automation. Internet selling is just to all companies big and small since any company is able to operate internet. There is possibility for companies to reach customers who are far away and who the company would otherwise not have the ability to sell to in their localities. Internet has enabled a one to one marketing in addition to creating room for 24-hour operation. Lastly, it provides a unique form of market research for information about the market.The internet has also its own demerits. The rapid growth in internet use has made it difficult for the companies to cope with high demand and manage distribution. Secondly, it is possible for transactions to take to long before being executed. This is because it is easier for buyers to forget after making an order due to dalliance. Lastly, apart from the fact that it could hard to find some sites, there is a barrier created between the buyer and the company since the products can’t be seen in person.Achievement of any framework developed should be measured in terms of customer satisfaction such that its failure would be se en through its failure to satisfy the targeted customers.  In conclusion, we ca say that there has been an enormous increase in the demand for information which can be justified by the increase in internet connectivity. This means that there is need to be developed a strategy that will ensure effective management and sustained distribution to customers.Reference:Checking out. (2000, March- April). Harvard Business Review, p. 22Mardesian, J. (1999, November 8). ‘The Web is no Shopper’s Paradise’. Fortune. Pp 189, 190

Use LinkedIn to network and find a job

Use LinkedIn to network and find a job Gone are the days of deciding that an online presence is â€Å"just not for you† when it comes to the job hunt. If you’re actively look for a job, it’s hard to be taken seriously if you don’t have a professional footprint- or if you have a weak one. You have to have a LinkedIn profile- it’s a no brainer at this point. Recruiters and hiring managers use the site to look for potential job candidates, and everyone in almost every industry uses it for networking. And while it’s bad form not to have  a LinkedIn account, it’s almost as bad to have a profile that says nothing about why you’re a rockstar.Here are a few tips for how to create a LinkedIn presence that shows you in your best light and attracts the right people.1. Customize your URL.Make your URL distinctive so people can more easily access your profile. An ideal URL will look something like this: linkedin.com/in/yourfullname. Don’t force people to type in a bunch of incomprehensible numbers and letters. Simply modify your â€Å"public profile URL† in the settings section to make this change.2. Make a sharp first impression.Create a basic profile that is visually appealing, clear, concise, and welcoming. Upload a photo- the most professional one you have. Write yourself a compelling (but concise) headline to help recruiters and visitors to your page get what you’re about without having to read too much- think of it as a mini elevator pitch.3. Expand upon your application documents.Use your LinkedIn page to detail everything that doesn’t fit in your resume and cover letter. In the description space beneath each job title you list, detail your responsibilities and positive results. Upload links to your portfolio, or other documents and videos that showcase your best work. Add a little something extra to really make every section sing.4. Get eyes on your page.Once your profile and URL are where you need them to be, start con necting. Send requests and invitations to your existing professional and personal contacts- your friends, classmates, former co-workers, current co-workers, etc.- plus to any other people in your industry you know or want to know. Any time you have a positive networking interaction with someone, shoot them an invite on LinkedIn (and personalize the message†¦ don’t waste an opportunity with the standard â€Å"Hi, Name, I’d like to connect with you on LinkedIn.†) If you get invites from people you don’t know, check out their profiles. Can they be potentially helpful to you and your career? Are they interesting in their own right?5. Snoop around.Start stalking the companies you would love to join. What can you learn by digging around on those company feeds? Do you have any existing contacts that have connections to these companies or industries? Can you score yourself an introduction somewhere?6. Maintain your profile.Don’t just make a profile on ce and forget to do anything new. Stay active. Remind your contacts why they thought you were worth connecting with in the first place. Share articles and links that are relevant to your industry. Keep your profile updated with every professional change. Engage with other people’s content on a regular basis- particularly people you might be trying to impress.7. Use keywords to attract hiring managers.If it’s clear you speak the language of your chosen industry, you will come across as informed and professional. Using key terms in your headline and profile make it more likely that hiring managers will stumble upon you as a candidate, even if they aren’t specifically looking for you.

KURT Function for Kurtosis in Excel

KURT Function for Kurtosis in Excel Kurtosis is a descriptive statistic that is not as well known as other descriptive statistics such as the mean and standard deviation. Descriptive statistics give some sort of summary information about a data set or distribution. As the mean is a measurement of the center of a data set and the standard deviation how spread out the data set is, kurtosis is a measurement of the thickness of the fails of a distribution. The formula for kurtosis can be somewhat tedious to use, as it involves several intermediate calculations. However, statistical software greatly speeds up the process of calculating kurtosis. We will see how to calculate kurtosis with Excel. Types of Kurtosis Before seeing how to calculate kurtosis with Excel, we will examine a few key definitions. If the kurtosis of a distribution is greater than that of a normal distribution, then it has positive excess kurtosis and is said to be leptokurtic. If a distribution has kurtosis that is less than a normal distribution, then it has negative excess kurtosis and is said to be platykurtic. Sometimes the words kurtosis and excess kurtosis are used interchangeably, so be sure to know which one of these calculations you want. Kurtosis in Excel With Excel it is very straightforward to calculate kurtosis. Performing the following steps streamlines the process of using the formula displayed above.   Excels kurtosis function calculates excess kurtosis. Enter the data values into cells.In a new cell type KURT(Highlight the cells where the data are at. Or type the range of cells containing the data.Make sure to close the parentheses by typing )Then press the enter key. The value in the cell is the excess kurtosis of the data set. For smaller data sets, there is an alternate strategy that will work: In an empty cell type KURT(Enter the data values, each separated by a comma.Close the parentheses with )Press the enter key. This method is not as preferable because the data are hidden within the function, and we cannot do other calculations, such as a standard deviation or mean, with the data that we have entered. Limitations It is also important to note that Excel is limited by the amount of data that the kurtosis function, KURT, can handle. The maximum number of data values that can be used with this function is 255. Due to the fact that the function contains the quantities (n - 1), (n - 2) and (n - 3) in the denominator of a fraction, we must have a data set of at least four values in order to use this Excel function. For data sets of size 1, 2 or 3, we would have a division by zero error. We also must have a nonzero standard deviation in order to avoid a division by zero error.

Dependency in a Capitalist System Essay Example | Topics and Well Written Essays - 1500 words

Dependency in a Capitalist System - Essay Example The means of producing more goods are controlled by a power within the society that offers the opportunity for development to the struggling person in acquiring their developmental status. Capitalist system does not acknowledge development of those that are considered low in the economic system, because it wants to develop its own resources in achieving maximum returns. Marxism advocates that poverty gain development in a capitalist system that offers minimal progress to the hard worker. This question is answered to address the meaning of achieving dependency in a capitalist system and the measures it provides. Dependency would mean being able to satisfy the economical constrains individually without oppression or interference from an external power. The affairs of the government, in a capitalist system, are mostly decided by a central power that offers its restrictions to the majority. A dependent entity is one whose action is based solely on the decision made by the creator. An exa mple in a company may be presented in the employer and employees of a shoe manufacturing company in Indonesia. The capitalist system offers the employment opportunity and gives the rules for work. However, the employee lacks independence because the society forces them to accept minimal wages in handling massive tasks with few opportunities for development. Being dependent would mean gaining access to the desired resources that could be applied to advance the individual in the measure that they dictate. To achieve dependency imply that power is evenly distributed among the less fortunate with consideration issued to the less favored. There would be a comfort achieved that defies the standards set by the capitalists breaking from the bonds that warrants oppression from the unjust system. Dependency deprives the capitalist the power to dictate terms in a closed relationship that offers minimal opportunity. The capitalist system issues power to the private property handlers with merit issued on their ability to control production. Dependent individuals are capable of practicing their rights freely and explore the, developmental societal, presentations that are found in the industry. The boundaries that limit the development of personal ambitions are broken, and less legislation to limit expression of ideas issued. To be dependent on a capitalist system would mean realizing the benefits of the free society as economic presentations are advanced. Fewer constraints and dictatorship from the capitalist are presented and decisions are based on the majority that constitutes the market and economy. Conclusion In a capitalist society, there is an individual selected to dictate policy formation and economic progress. However, a free society would break these bonds and allow for personal expression. The society is presented with the ability to make decisions based on their interest. Dependency promotes equal development from the grassroots to the higher-ranking individuals . These factors have been found to lead to democracy achievement, and eventually, liberalization. 2. Hegemony Introduction Hegemony is a term used to describe the dominance forms that are expressed in the international market. Hegemony highlights the dominance of one group as compared to the rest that may be defied to be below their rule. The form of dominance may be partially expressed or fully depending on the

Deciphering Yoko Ono's Artworks Essay Example | Topics and Well Written Essays - 1000 words

Deciphering Yoko Ono's Artworks - Essay Example The essay "Deciphering Yoko Ono's Artworks" explains the artworks of Yoko Ono. One of Yoko Ono’s works that testifies to her use of conceptual art is that of the ceiling painting which is shown in Figure 1. The artwork consists of text on paper, glass, metal frame, metal chain, magnifying glass and painted ladder. In this well-known Ceiling Piece (1966), the seeker’s journey up a ladder is rewarded with a benevolent "yes." Yet the word can’t be easily read. A magnifying glass hanging nearby must be used, reminding the viewer that it is their desire to know and see that carried them to this moment of affirmation. There is not so much subtlety in the Line element besides from the fact that the words were written so as to produce the desired effect of curious thinking. The simplicity of the shape, a three dimensional ladder, induces the mind as it makes the viewer wander about where the ladder is leading to. Its effect is that it arouses curiosity and such is the wa y to make others view your work. When it comes to texture, the artwork seems to suggest of the smooth transition as the viewer climbs the stairs. We see that when it comes to space, there is that little space where the ladder is focused. There is no boundary for the negative space and it is this vastness that the viewer is attracted to the artwork. We see that the stairs were highlighted. The contrast between the ladder and its surrounding serves to further emphasize that this ladder is not just an ordinary ladder but something more. That placement of the common ladder makes it so conspicuous that someone passing by would be interested in taking a glance at the artwork. The lightness value of the way the ladder was emphasized somehow gave it a glint of mystery which made it more mysterious to behold. After having read the words yes with the magnifying glass, the whole work achieves harmony with the viewer as he now feels the aura of mysteriousness and the sense of fulfillment. Perha ps the movement in the artwork is the climbing of the stairs, usage of the magnifying glass and reading the words. Each movement leads the viewer more to the essence of the artwork and makes him internalize the meaning of what he has just experienced. I could not agree more with what Bowen (2003) tells us that Ono "Ceiling Piece encourages us to ponder where we're heading..emphasizing the visual nature of this quest by linking spiritual affirmation to the seeker's curious gaze. On the other hand, what is finally found is a word, not an image. This substitution makes the mental nature of vision apparent." Another work of art of Ono is the invitation to her exhibit This is Not Here (1971). The invitations were written on partially fixed then folded photographic paper. When the invitation was opened and exposed to the light, the image imprinted disappeared. Instead, what was left was Onos name and telephone number. The recipient was left with a blank sheet of paper and an afterimage of its contents. The feeling of being puzzled and awe was for Ono what art should be and that is "wonderment". This use of photographs, as she called it, is "a tool with which to picture our world, mediate our desires, fulfill our goals, and yet it too exists in flux, perpetually afloat and ridden with life". The question that now faces us is how to delineate the elements of art in this work. Can we consider the lines that gave semblance to the imprints as having some artistic